Transitioning Powerfull Living Newsletter Subscribers
Published on 2 Apr 2008 at 12:59 pm.
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Filed under Feature Articles, Special Events.
Well, I finally did it. After dragging my heels dealing with an out-dated autoresponder system, I finally said enough is enough. In the last 4 weeks I’ve had a ton of emails bouncing because my system can no longer manage my email lists. While that’s a good thing because it means my business is expanding, transitioning to a new system can be a bear when you do it without having the proper structures in place! I have my VA and web designer pretty busy!
Some things to remember before announcing a change of servers:
1. Switch all sign-up html codes for all offers on your site and test them to be sure they work.
2. Consider migrating your list over a period or 2-4 weeks so folks have advance time to respond.
3. Set up email reminders so folks remember to take action.
4. Offer a thank you gift for re-subscribers for a limited period of time. ( Mine is a 33-page eBook on Business Success and Life Tips compiled from my blog).
5. Expect some subscribers to drop-off in making the transition. It goes with the territory whenever changes occur. It’s not personal!
So, if you’re not currently a subscriber to my ezine and special events, you’re invited to do so NOW. Not only will you receive my new eBook, you’ll also get my free report, 5 Secrets to Attracting Everything You Want.
Go ahead - the sign up link is at the top of the blog in the right column!
Cheers,
Lorraine
www.powerfull-living.biz
