Marketing Tool - Writing Press Releases
Published on 9 Jul 2007 at 10:08 am.
2 Comments.
Filed under Business Development, Feature Articles, Savvy Marketing Tips.
Several months ago I mentioned visiting www.publicityhound.com as a fabulous resource for driving traffic to your siteusing the power of press releases. Several weeks ago I received the last of 89 tips Joan Stewart offers as part of a free ecourse. WOW - tons of great info from a woman who knows her stuff. I’m still sifting through all her great tips!
This morning I got an email from www.myfreepr.com which is a free pr site. They are offering a FREE eBook called Press Releases on Wheels. Register for free and grab your eBook.
Here’s what they say:
The use of press releases can be a powerful marketing tool for promoting your product, service or web site. Come with us now on a journey as we discover all about press releases and how best to use the Free Press Release Service to get the most out of your media release and how best to make sure that it is read by journalists and search engines alike. Press Release on Wheels includes:
~ What is a Press Release?
~ How to Write a Press Release.
~ Press Release Writing Mistakes.
~ Distributing Your Press Release.
~ Press Releases and Search Engine Optimization.
~ Search Engine Optimization.
~ Real World Examples.
Download Press Releases on Wheels
http://www.free-press-release-center.info/press-release-book.html Sign-up is free!
Both resources will give you some great ideas for using press releases to grow your business. Check ‘em out!
Ana Yoerg on 20 Aug 2007 at 5:36 pm: 1
Hundreds of press releases are unleashed every day - how can you keep yours from getting lost in the shuffle? CMS Wire’s Angela Natividad has just, ahem, released Top Five Tips For a Great Press Release.
Rather than reading like a series of traditional PR do’s and don’ts, she points out a few key do-not-forgets, like synchronizing your website to the release and knowing your audience: "Respect their intelligence and they’ll respect yours," she writes. "Be brief. Be relevant. Drop the hyperbole."
A brief, relevant, hyperbole-free article, useful for anyone from first-time entrepreneurs to longtime PR professionals.
lorraine on 20 Aug 2007 at 5:42 pm: 2
Thanks for the additional resource!